Portfolio | Guidelines | FutureBrand | British Airways
British Airways
Clear vision
interim guideline.
As well as overseeing the British Airways brand guideline we artworked personally, the Interim guideline shown here. It was an A4 portrait printed piece, in CMYK with a number of spot inks and some trace inserts printed in silver. There were some pages that were narrower, acting as graphic tabs within the document and the cover was printed on a silver stock and matt laminated.
Jason was also tasked with creating a full logo suite for British Airways as well as 'All Day Deli' artworks and 'World Traveller Plus' items. During his time at FutureBrand the vast majority of design elements were either visualised and or artworked by Jason or overseen by him as their production manager at that time.
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British Airways
Artwork creation
Guideline and logo library
Clients